Some interesting Pitti picks: Mixing patterns, la...

January 20th 2023

As we did last year, during Pitti I picked out a few people and outfits that I really liked, but that could have been missed - because they’re not Ethan, Jake or Tatsuya Nakamura. They’re deliberately a mix of smart and casual, tailoring...

Some interesting Pitti picks: Mixing patterns, la...

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Does anyone happen to know where the tie that Christopher Berii is wearing comes from. I just love it...

StyleJanuary 20th 2023

A guide to piqué cotton polo shirts

April 4th 2022

By Manish Puri Whilst the recent sun in London has brought a sugar rush of excitement for the warmer days that lie ahead, it also brings a more troubling, recurring question: how do I usually dress for summer? It shouldn’t be difficult to answ...

A guide to piqué cotton polo shirts

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Nice...

Casual clothing - ShirtsApril 4th 2022

Autumn/Winter Top 10: Wax, Ivy and secateurs

October 11th 2021

This year’s A/W Top 10 list includes a sprinkling of new names, but a lot of familiar ones too. I don’t think this is unexpected or unwelcome. The world of classic, crafted menswear is not large, primarily because men still don’t ...

Autumn/Winter Top 10: Wax, Ivy and secateurs

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No, they're a 2-ply which is standard yarn for this kind of polo knit. You could wear over a shirt or instead of one. However, they are different to a Smedley or a PS polo, which use much finer merino yarn. This is expla...

Casual clothing - DenimOctober 11th 2021

My new favourite underwear: Hamilton & Hare ...

April 15th 2019

*My experience of this underwear in the months since has not been as good, and I would therefore not recommend it as highly. I experienced quality issues with both the waistband and the material* Long-time readers may remember The Underwear Project ...

My new favourite underwear: Hamilton & Hare ...

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No I haven't, but it wouldn't make sense for me as I don't wear boxer shorts - I prefer boxer briefs, in a semi-stretch material or lyocell...

Socks and underwear - April 15th 2019

Christmas gift list 2018

November 30th 2018

  It’s that time of year again. The TV adverts that started a month ago should have been a warning. Below is my Christmas gift list for 2019. It is not a comprehensive list of the best menswear gifts right now. It’s certainly no...

Christmas gift list 2018

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Sorry Christopher, I've had to skip it this year, there's been so much else on. Very pleased you found it so useful though - sorry, will certainly reinstate next year......

Belts and wallets - Hanks and scarvesNovember 30th 2018

How sartorial principles can apply to casual clot...

December 19th 2016

This outfit, which was shot for the recent cover story of Plaza Uomo magazine, is probably one of the most casual ever featured on Permanent Style. Much like the first image of our popular ‘ Which office are you?’ post, it is the informa...

How sartorial principles can apply to casual clot...

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No, I have that milk colour and it's rather different - no melange and paler...

Hats - StyleDecember 19th 2016

Colour combinations, from casual to formal

May 31st 2016

The colour combinations that we discuss every week in regards to formal wear, can be applied just as readily to casual wear. Although there will always be elements that don't crossover (such as the immense versatility of denim) a lot of the themes ...

Colour combinations, from casual to formal

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No, sorry, though they did shrink noticeably. I actually ended up giving them away...

Casual clothing - DenimMay 31st 2016

Best of British: Buy your personalised copy

November 26th 2015

My third book this year, published by Prestel and in bookstores worldwide, is now available. It is called Best of British: The Stories Behind Britain’s Iconic Brands. The book covers 14 British manufacturers that are over 100 years’ ol...

Best of British: Buy your personalised copy

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Their top end is still a good level - which is what we feature in the book. But generally the focus of this book is on history and stories of England's oldest manufacturers, so quality was less of a concern (eg Barbour.....

November 26th 2015

Sunspel expands my favourite T-shirts

February 2nd 2015

I’ve been looking for rather a long time for my perfect T-shirt. One quality maker, one perfect model, with the intention to stock up on white and grey crew-necks and (in theory) never shop again. Readers will, I’m sure, empathise with...

Sunspel expands my favourite T-shirts

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I haven't worn the classic, but I think they're pretty similar in terms of weight/thickness, which would be the main consideration if wearing as an undershirt. The Riviera is a bit slimmer I think, but whether that is be...

February 2nd 2015

My Christmas list

November 28th 2014

At this time of year I normally do a list of Christmas gift suggestions. Apparently last year a reader took the initiative and left a print-out of the list sitting on a coffee table at home. It did the trick – a couple of the items turned...

My Christmas list

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I actually find that fine linen is very comfortable in that regard...

November 28th 2014

When we write about… Private White VC

November 19th 2014

As part of the series on new shop openings in London, today we’re focusing on Private White VC – the British factory and brand founded by James Eden in 2007, but with a new shop on Duke Street and a much-expanded offering. First though,...

When we write about… Private White VC

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Storm System, but they also tend to feel rather different - wool v cotton....

Casual clothing - KnitwearNovember 19th 2014

A (Christmas) word from our sponsors

November 18th 2013

One of the nice things about having nice advertisers is the range of Christmas shopping ideas they present. Here are my favourites. Among the best additions to the collection at Drake’s are the untipped cashmeres in various shades of grey. The ...

A (Christmas) word from our sponsors

One of the nice things about having nice advertisers is the range of Christmas shopping ideas they present. Here are my favourites. Among the best additions to the collection at Drake’s are the untipped cashmeres in va...

Bags - Belts and walletsNovember 18th 2013

Sneak peek: Permanent Style x John Smedley

June 19th 2013

Next Wednesday, June 26th, we will be launching a collaboration with John Smedley: a unique design that I believe is the perfect sartorial sweater. One or two people commented to me that the last collaboration with La Portegna, which sold out in 24 h...

Sneak peek: Permanent Style x John Smedley

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Thanks for the tip on John Smedley. My two cardigans arrived today. The best knitwear I've ever bought. Will come in handy through this Sydney winter....

June 19th 2013

The perfect pants: Stocking up on Zimmerli

June 27th 2012

Normal 0 false false false EN-US JA X-NONE Several months ago I undertook a project on Permanent Style to find the best underwear in the world, in terms of both quality and style. I interviewed Zimmerli, The White Briefs, Sunspel and Hanro, and tes...

The perfect pants: Stocking up on Zimmerli

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Thanks Phil. I have one I use for knitwear, hadn't thought of it to avoid pilling on underwear...

June 27th 2012

Sunspel: The underwear project

October 21st 2011

The second brand to be tested as part of The Underwear Project is very British company Sunspel. (Previous post, on The White Briefs, can be seen here.) Sunspel is the cheapest of the brands on offer. Their regular briefs are £25. The same model...

Sunspel: The underwear project

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From the perspective of the potential impact on tailoring, what your preferred underwear styling, ie boxer, brief, boxer brief?...

Socks and underwearOctober 21st 2011

The opening of Trunk Clothiers

September 8th 2010

[Cotton jacket by Beams Plus, shirt by BD Baggies and bow tie by Drake’s] Tomorrow is the official opening of Trunk, an innovative new boutique in London’s Marylebone. Though the shop has been welcoming passers-by for the past few wee...

The opening of Trunk Clothiers

[Cotton jacket by Beams Plus, shirt by BD Baggies and bow tie by Drake’s] Tomorrow is the official opening of Trunk, an innovative new boutique in London’s Marylebone. Though the shop has been welcoming passers-by fo...

September 8th 2010